What Are Banner Ads? Banner ads are square or rectangular advertisements that mostly appear on the web pages/internet. They are placed on popular portals with interesting and informative content. They contain animated GIF images (sound/video) that attract visitors to the website by creating an appeal. How Are Web Banners Created? Some graphic professionals make use [...]
Click Through Rate
January 21, 2012 By Leave a Comment
Sometimes people find it a little confusing to understand how CTR works. This article will provide a detailed insight and help you interpret the facts in a better manner. Definition: CTR is achieved when the people click on the ad after looking at it. E.g. If the ad appears 100 times and the customer clicks [...]
Useful Tips of Banner Design
January 17, 2012 By Leave a Comment
Some people have claimed that banner advertising in an old and rusted way of promoting business. But you will notice that banners are still being used on famous online portals if you look around. This is an indication that web banners still have the potential to compete with PPC (Pay Per Click) and SEO (Search [...]
Best Banner Design Tips
January 13, 2012 By Leave a Comment
Banner ads are an excellent marketing strategy to sell products and services. You can make people click on web banners but you need to create a really attractive banner design if you want to increase the click through rate. You need to decide the purpose of your banner because they can either be used to [...]
How Online Banner Advertising Works?
January 13, 2012 By Leave a Comment
Banner ads have become an important part of the marketing strategy since they first made their appearance in 1994. It is similar to magazine, newspaper advertising in the online world. It is an excellent way to generate sales, increase visitor traffic, and promote brand awareness by placing the banner in prominent location on relevant websites. [...]
Web Banners and Small Businesses
January 4, 2012 By Leave a Comment
Banner Ads are a good investment for small businesses that use a limited budget. Local companies will find it a profitable to use banner advertising as part of their marketing campaign to create brand recognition. The good news is that local companies will also get an opportunity to take part in this type of online [...]
Do you think that the Banner Designs are Still Effective?
December 31, 2011 By Leave a Comment
You have probably heard of banner advertisements being used to generate good traffic. But, have you ever thought of using those catchy boxes to market your product/service? You do! Well, just wanted to let you know that it is not enough to place a banner design on the internet to obtain good results. Why? Because, [...]
